Friday 13 May 2016

A Guide to Business Telephone Systems



With technology moving so fast, it can be difficult to keep up. There are so many choices nowadays, when it comes to business voice communications. In this post, we cover the main types of business telephone systems available and explain the key differences between them.

Types of business telephone system

There are different types of business telephone systems available. Each type of system has different capabilities, features, benefits and drawbacks. Whether or not a particular type of phone system is suitable for a business will depend on a number of factors including the size and scale of its operations. Below, is a summary of each of the main types of business telephone system.

Key System Unit (KSU)

This type of phone system derives its name from its use of a central switching device called a ‘key system unit’ (KSU). Supported by a central device for connectivity, KSU systems are amongst the most basic phone systems available, although they do support multi-line connectivity and standard phone system features. The latest KSU systems, even come with some more advanced features. This type of phone system is generally best suited to SMEs that have between five and forty users. KSU systems benefit from scalability, providing users with the ability to extend the system and add features as and when required.

KSU – less

KSU-less systems are the most basic, and generally the cheapest, option available. This is because they only offer basic features and the technology is retained in the phones themselves, which means that they don’t require installation of a central control unit in order to operate (hence the term ‘less’). This does, however, offer an advantage in terms of portability. KSU-less systems support just 2-4 lines and these are not permanently wired into an infrastructure. This type of system is only really suitable for very small businesses that have less than ten users. A downside to KSU-less systems is that they don’t allow for expansion. Installation and maintenance of these systems is not typically offered by business telephone system providers. They are more of a DIY option, so to speak.

Private Branch Exchange (PBX)

Private Branch Exchange (PBX) phone systems are more advanced than KSU and KSU-less systems. This type of phone system is commonly used by large and medium sized organisations that have in excess of forty users. It is powered by a central PBX cabinet and offers users the advantage of an uninterruptable power supply (UPS) for the protection of business continuity. In addition to the basic features found with virtually all phone systems, PBX systems offer the advantage of numerous advanced features as well. This type of phone system is highly flexible and suitable for the complex requirements of large organisations. Although the initial cost of a PBX system is typically much higher than a more basic KSU system, this option can prove to be more cost-effective over time due to the enhanced flexibility and features.

Hosted PBX

Hosted PBX systems are the same as standard PBX systems in terms of functionality. The only difference with these systems is that the central switching devices are not installed in the premises of the user. Instead, the phone system is hosted by a third party service provider. It is, essentially, a rental service since the phone system itself is not technically owned by the user. A hosted PBX system is owned, managed and maintained by the provider. The benefits of choosing this type of system include a low initial capital expenditure and ongoing maintenance and support included. Users incur recurring monthly payments for the provision of the service.

Voice over Internet Protocol (VoIP)

VoIP telephone systems utilise a different kind of technology to the more conventional KSU and PBX phone systems. Instead of using the traditional copper telephone lines, VoIP calls are made over an internet connection. Because of this, VoIP phone systems offer the advantage of lower call costs, including to international numbers. VoIP phone systems are ideal for organisations that operate across multiple sites because everyone can easily connect to the system, whether they are working from home, on the go or at separate offices. VoIP systems are able to support any number of users, making them ideal for businesses of all shapes and sizes.

Hosted VoIP

Much like hosted and in-house PBX phone systems, hosted VoIP phone systems are essentially the same as in-house VoIP phone systems in terms of functionality. The difference, here, is that hosted VoIP phone systems are a cloud service that is delivered remotely by a specialist provider. This service includes all ongoing maintenance of the system as well as support. The system is, essentially, rented by the user who connects to it via the internet. One of the main benefits of hosted VoIP is the low initial expenditure. The user incurs a recurring monthly charge for the service, which is normally charged per user. Because of this pricing structure, hosted VoIP systems tend to be more beneficial for SMEs.
So, these are the main types of business telephone systems that are available. Hybrid systems are also available, such as systems that incorporate both traditional voice and VoIP. These are ideal for businesses that would like to make a slower transition to VoIP, or those which are undecided. If you’re not sure which type of phone system is the best choice for your business, we recommend that you seek advice from a specialist provider.
If you’re looking for business telephone systems in the West Midlands, contact Midland Networks today. 

Monday 9 May 2016

What is Network Cabling?

Network cabling is the foundation of any IT and Communications infrastructure. Without it, you would not be able to use any of your equipment. The cables in a network are responsible for connecting equipment and devices and transferring information and data between routers, computers, switches, storage area networks etc. In essence, network cabling is a carrier through which data flows.

Network cabling is a general term that describes the cables and wiring within a network. There are, however, several different types of network cable and there are distinct differences between these. The appropriate type of cabling for use in any given network will depend on a number of factors including the desired network performance, the location of the premises and the environment in which the cables are being installed, the hardware on the network and the design topology of the overall system. When designing a cabling network, budgetary restrictions and future-proofing are also important considerations.

The type of network cabling that most commonly used is copper twisted pair cabling. These data cables have four pairs of thin wires, which are contained within an outer sheath. The pairs of wires are twisted (hence their name) and this offers protection against crosstalk, or interference, from other cables and electrical devices. These type of cables are available in several different standards including CAT5, CAT5e, CAT6, CAT6a and CAT7. These different cabling standards offer varying levels of performance and protection against interference, with each superseding the last. Although currently still under development, CAT8 cabling is expected to offer the best performance, to date, of all the twisted pair cables. Twisted pair cables are available either shielded (STP) or unshielded (UTP). Shielded cables are costlier, but provide better protection against interference. The reverse is true of unshielded cables. Unshielded cables are adequate for use in many networks, but shielded cables are advised when installing outdoors and in environments where there is a likelihood of significant electrical interference.

Another type of network cabling is fibre optic. This type of cabling is different in design and transmits data in a different way from copper twisted pair cables. Whereas twisted pair cables transmit data using electrical signals, fibre optic cables transmit data using pulses of light. They are made from plastic fibres or thin glass and surrounded by a glass sheath or cladding as well as a protective coating. Due to their design and composition, fibre optic cables are immune to crosstalk and offer a superior performance compared to copper data cables. Fibre optic cabling is recommended in networks that require a high bandwidth and capacity, such as data centres. Due to its enhanced performance, fibre optic cabling is far costlier than twisted pair cabling.

As well as twisted pair and fibre optic cabling, there are, of course, other types of cabling including telephone cabling, coaxial cabling and multipair cabling. There are also other means of transmitting data within a network such as wireless, for example, which allows information to travel over the air. However, a wired Ethernet connection is still required to permit a WiFi router to send and receive information from the internet, so network cabling still plays an important role.


If your searching for a reliable cabling installation company to install network cabling in Wolverhampton the surround areas, get in touch with us at Midland Networks today. We have an extensive range of network cabling solutions including the most commonly used twisted pair cables and fibre optics.



Friday 6 May 2016

Microsoft Surface Phone Rumours


Despite IOS and Android still being the dominant players in the smartphone OS market, Microsoft remains keen to tap into the smartphone industry’s potential by expanding its range of Windows mobile phones.
The new Windows phone, that has been dubbed the ‘Surface Phone’, has been a hotly discussed topic for some time now, but is still yet to materialise. Microsoft launched its range of Surface 2-in-1 laptops back in 2012 and, since then, there has been a great deal of talk about a Surface Phone being realised. Often, Microsoft has denied these rumours and continued only to produce further Lumia devices. However, the rumours and leaks have continued and it looks likely that that company are working on a Surface Phone Project. The Surface Phone is expected to be a more premium range device, and as powerful as a computer. We take a look at the rumours surrounding the Surface Phone…
Many of the rumours being widely circulated suggested that the Surface Phone would be released this year. However, after the device failed to appear at Microsoft’s 2016 BUILD conference, this began to look unlikely. Several reports from Windows Central, which quote sources close to the matter, suggest that the company intend to wait until Spring next year to release their new smartphone. Disappointing news for the impatient amongst us.
Instead of the one model initially expected, it is now thought that three different versions of the Surface Phone will be released: a business model, a consumer model and an ‘enthusiast’ model, which is rumoured to be a high-spec version of the phone created for tech geeks. As yet, there have not been any details released regarding the specs for each of the devices or what the exact differences between the three models will be.
Originally, the Windows 10 ‘Redstone’ update, which is also known as the Anniversary update, was linked to the release of the Surface Phone, but this now looks to have changed. The updated software is indeed expected to offer new features for mobile, but the next two versions of the OS, Redstone 2 and 3, are expected to focus more on mobile innovation. These next two versions of the OS are not expected until next year, which coincides with the rumoured launch date for the Surface Phone. Aided by the new versions of the OS, the Surface Phone is expected to be marketed as the most secure phone of the planet. It will also be promoted as the best smartphone for productivity, which is sure to make it a hot seller in the business mobiles market.
It is rumoured that Intel has heavy involvement in the development of Microsoft’s new phone and is allegedly working with the company to enable Windows desktop x86 compatibility. This would go some way towards solving the issue of app availability that has plagued the Windows phone for years now. Although the Lumia 950 range does offer some x86 apps compatibility via Continuum, there is currently no way of using them natively. It is alleged that the intention of Microsoft is to create a viable alternative to a PC with the Surface Phone.
For now, nothing is official and so all of this could change between now and the rumoured Spring 2017 release date. Watch this space for more information.
If you’re looking for productivity-enhancing business mobiles, contact us at Midland Networks today on 0800 849 8585. 

Tuesday 3 May 2016

How can business mobiles improve working processes?




It’s believed that during 2016, over 350 million workers worldwide will use their smart phones to conduct business. This has brought advances and changes in the area of Business Performance Market (BPM, in which processes and workflows are studied to provide optimum levels of performance. BPM will be a $5.3 billion market by 2017, according to figures published by Global Industry Analysts.

Mobility and effective honed working processes are vital tools that should not be overlooked if you want to maintain a competitive hold in your business sphere. Mobile devices will have greater demands placed on them over time and so any device or handset that is purchased now needs the highest levels of functionality to serve you in the future, otherwise it is not a wise investment.

Call features, including call forwarding, diverts, messaging and alerts are fairly standard, but the business mobile offers far more than call functions.

  • A built in or attachable QWERTY keyboard on a business mobile allows staff to work as if they are in an office wherever they are – at home, on the road, in a client’s premises or in a meeting room. Ensuring that the keys are user and task friendly maximises effectiveness; a small set of keys on a mobile will hinder the user and even a short e-mail will take a longer time to create without larger keys.

  • To allow fully accessible functionality and excellent customer service levels from office, field and home based staff, your business mobile should permit software additions, think of Microsoft Office 365 for instance. And, if you want staff to be able to download applications, either in house or from the internet, then a business mobile needs to offer this freedom and support. All business communications can be carried out without delay.
  • A personal organiser and note taking facilities are vital tools for field staff, in particular. Calling back to the office to check your diary or to register a comment or task makes you look tardy or inefficient as well as taking up valuable time. On the spot actions inspire customer confidence.

  • GPS and mapping software aid logistical efficiency. Again, this delivers confidence and high level performance to clients.

  • Single, and perhaps multiple, e-mail accounts should be accessible from wherever the user is to maximise efficiency, response and turnaround times. A business that doesn’t suffer from delays will often inch ahead of their competitors who may rely on office-based technology.  

  • As a manager, is a tracking facility required? Some business mobiles allow tracking for safety and competence uses and this can impact on productivity levels and staff reviews.

  • Business mobiles normally contain sensitive company data. Encryption tools and remote wiping facilities help with the processes of corporate and client confidentiality and security.

When searching the market for business mobiles, make sure that you choose a reputable, communications provider that offers cost-effective, comprehensive tools so that you can reap the benefits of convenience and a marked decrease in overheads because staff don’t need to be in the office plus maximum profits and service levels.  

If you are looking for business mobiles in the West Midlands, contact Midland Networks today. We offer an unrivalled service with flexible contract terms and tariffs to suit you as well as our unique cloud SIM service, specifically designed to maximise business mobility. 

Friday 29 April 2016

Connecting Your New Office



It is an exciting experience when you move into a new office. A blank canvas free of clutter and history can provide the feeling of starting afresh and embarking on a new chapter of your journey. While planning the layout of your furniture and organising your space may be fulfilling, there are many other aspects to sort out that can be frustrating and time-consuming. Connectivity is vital to establishing a fully-integrated office, which is reachable to clients. Here is a check-list to ensure that your office is up and running as it should be.

Business telephone lines

If you have a home office, it may be tempting to use a domestic landline as the main point of contact with clients. However, a business telephone line appears more professional and trustworthy and also means that family and friends do not answer your business calls. It is also helpful because you will avoid missing business calls because the line is occupied by a family member.

There are many types of telephone lines available for businesses. ISDN2e and ISDN30 are digital lines that facilitate connections using alternative channels for faxing and video. Single analogue lines benefit more basic needs such as receiving broadband, making calls and connecting to fax machines. Multi-line analogue is useful because it provides additional lines. This means that if a line is engaged, the call can reroute to a second line ensuring that you do not miss it. If you are going to be making numerous international calls, VoIP (Voice over IP) technology is worth investigating because it allows you to make free, or very low cost, local and overseas calls.

Different call providers offer various packages which might benefit your business. It is a good idea to read about the level of support that they offer if something goes wrong. It is also wise to review the extra features that they provide, such as caller display, call waiting, three-way calling, caller diversion and capped call charges which prevent overspending. Please be careful to analyse the contract before agreeing to it and confirm that is a viable long-term option.

Business Broadband

Domestic broadband might be ideal for your initial needs. However, a larger established business really requires a business broadband package. This will result in less downtime because business broadband users are given priority if there is a service problem. Business broadband also has a faster connection and typically has no cap on download limits.

Business grade broadband packages are available from 8Mbps and rise to 24 Mbps. When choosing a broadband package, it is important to consider how many people will be using it and how fast your business broadband connection needs to be. This is because more users result in the need for a faster connection which will make it more expensive. If your employees are only checking emails and surfing the web, there is no need for a package offering unlimited downloads, which can make it significantly cheaper. It is also imperative that you check the amount of technical support that a broadband provider is willing to afford your company.

Data Cabling

Network cabling infrastructure is one of the most important considerations for your business because data cables of an insufficient quality or a poor network design can hinder your business performance. Cat5e and Cat6 data cables are sufficient for most businesses’ needs.

It is vital that you find a reputable installer who will fit these cables correctly. Some installers will offer basic cabling installation while others will provide a complete building installation, which could be in excess of 400 network points. The installation of relevant equipment will include network cabinets, routers, switches and patch panels. A well installed network of cables will ensure that your business network will run to its full capacity and will, therefore, be extremely reliable.

A carefully considered business telephone line, quality data cabling and a great value broadband package could allow your business to run more efficiently and maximise profitability. It is crucial that you take time to select the best possible options for your business.

Monday 25 April 2016

The history of video conferencing



Video conferencing is a business tool that we’ve learned to take for granted over the last few decades, but it may surprise you to know that it has its origins in the 1870’s, around one hundred years before we realised its full potential.
In the 1870’s, video as a new concept was tested as an addition to audio devices and it took over fifty years before further developments were made in video telephone technology by the AT&T company, Bell Labs, which utilised the expertise of John Logie Baird.
The Germans experimented with video conferencing towards the end of the 1930’s. Their method comprised video technology in the form of image telephones that sent photographs, so non-moving data, over telephone lines.
Again, there was another long wait before further progress. AT&T initiated its picture-phone service in the early 1970’s. This was video conferencing with moving images, much more recognisable to modern users. And then the 1980’s arrived and this really was the advent of a new era in communications, computing and technological growth. Video data components were designed and built, including video codecs.
Comell University developed CU-SeeMe software for video conferencing for Mac and Windows in 1992 and 1994, respectively, and these were released commercially in 1995. This facilitated the birth of internet radio stations.
Another university invention was the webcam. The first commercial webcam product was released in August 1994. The QuickCam was compatible with Mac and a personal computer version went on sale the following year.  This product was hailed as one of the best computer devices ever invented, by Time Magazine in 2010.
2004 in particular, was a landmark year for video conferencing. The rise of ISDN – integrated service digital networks – and the widespread adoption of mobile phones for personal and business use accelerated the popularity of video conferencing and made it available to all, whether they were stationary or mobile. Communication was in real time, convenient and cost effective which made it an essential business tool.
Video conferencing is a perfect device for building websites, collecting data, developing software and presenting demonstrations. Today, Skype is a commonly used form of video conferencing, although its capabilities are limited for business users and Skype’s insistence on a really broad bandwidth has rendered it unpopular with some in the business sector, it is a free cross platform service to customers. In 2011, Microsoft took ownership of the video chat services that Ebay and previous investors had held since 2003.
Interactive online trade shows are a fantastic way to save on travel expenses, while being able to market your products around the globe and within a company. Meetings can be held wherever participants are based, without the need to travel into the same office to connect. It makes communication easier and more personal, simply and effectively.
If you aren’t using your video conferencing to its full potential, it’s probable that you’re costing your business money, so why not investigate it, it’s come a long way since 1870!
If you would like to find out more about how you can take advantage of video conferencing technology, contact Midland Networks today. We specialise in the supply, installation and maintenance of business telephone systems across Birmingham and the surrounding areas.  

Friday 22 April 2016

Could You Improve Efficiency in Your Business with Unified Communications?




According to Gartner, consumers will be managing 85% of their business relationships digitally, without the need to interact with humans, by 2020. Research shows that the vast majority of people already have a tendency to visit a company’s website before they decide to contact them via telephone or email and that most people would be more likely to revisit a site that offers them a live chat option. The range of tools that we are using to communicate with businesses is expanding. In the past, customers communicated with businesses face-to-face or on the telephone, but the modern business communications infrastructure has to incorporate a whole range of platforms including email, text messaging, social media, video and web conferencing as well as the more traditional voice communications.
Consumers expect to have a whole range of communications options available to them nowadays and this puts pressure on businesses to implement and manage a range of technologies and media. These days, however, competitiveness in business increasingly depends on the ability to do this effectively. Unified Communications (UC) technology provides a solution to this challenge. Connecting to business telephone systems, UC software integrates a wide range of communications tools onto a single platform for enhanced communication and collaboration across multiple devices and locations.
With all of your business communications tools being unified and interconnected, UC technology allows you to communicate with customers and colleagues in whichever manner best suits your needs in any given situation. It also incorporates presence information, for enhanced collaboration in a working environment that is more fluid than ever before. Advances in mobile technology have changed workforce dynamics. Smartphones and tablets allow more of us to work outside of the office, whether from home or on the go. UC solutions keep remote workers connected with colleagues and engaged with the company.
As well as improving employee collaboration and enabling a better level of customer service, Unified Communications can also help to increase revenues and productivity. Because collaboration is made so much easier by UC technology, working processes become streamlined. Regardless of the location of individual team members, everyone can get together quickly to discuss ideas and make decisions about projects. Greater efficiency and productivity enables a business to reduce costs which, in turn, increases their profits.
Could your business benefit from Unified Communications?
If you think your current communications infrastructure is limiting your business’ potential, then Unified Communications technology could be the ideal solution. Consider the following:
  • Think about how your company operates; do you have flexible working policies in place and/or have field workers in a variety of locations? Do your employees work on a range of different devices including PCs, tablets, laptops and smartphones?
  • Is it necessary/ desirable for all employees to have information on the location and availability of their colleagues at any given time?
  • Do you have a need for real-time collaboration incorporating multiple parties at any given time?
  • Do your customers like to have a variety of avenues for communication with your business and, if so, how are these currently managed?

If you are considering investing in Unified Communications, think about how the technology would integrate with the systems and processes that you currently have in place. If you need to invest in a new office phone system that could support the technology, this will be an additional cost to factor in. It’s worth consulting with a specialist business communications provider, as they will be able to advise you about whether the technology is suitable for your business and how best it can be implemented within the specific conditions of your organisation.
If you would like specialist advice and information about modern business telephone systems that support Unified Communications technology, contact Midland Networks today. 

Wednesday 20 April 2016

VoIP telephone systems: key benefits for small business



Sometimes the technology choices available to small businesses seem confusing, but actually it’s quite simple to enjoy the key benefits of cutting edge internet telephony. Small businesses with either analogue or digital phones are increasingly recognising the raft of benefits offered by embracing technology that provides greater performance for voice and video calls and enhances communications cost effectiveness.  

VoIP, which stands for Voice Over Internet Protocol and is also known as internet telephony, is a private telephone network operated through an internet service. Originally, it was only offered to large corporations to use, but now it is available to all size businesses, whatever their requirements, including cloud technology.

This is done via a computer-to-computer system, negating the need for the old circuitry of a traditional telephone system and offering the facility of low cost, secure calls. The potential cost savings enabled by VoIP is probably the primary benefit of VoIP, from a small business perspective.

Cloud based VoIP systems are excellent for expanding businesses that have a set budget for communication and storage, additional lines can be added and sent to the cloud as the client chooses. Cloud data storage can be obtained either via a private cloud protected by the company’s dedicated firewall, public cloud storage comes from a service provider on a multi-tenant basis and the hybrid cloud is a combination of the private and public clouds with at least one of each in operation.  

SIP, or Session Initiation Protocol, technology is frequently adopted for a VoIP system. SIP routes telephone calls from a client’s private branch exchange within the VoIP system to a circuitry based public switched telephone network, also known as PSTN.

VoIP works at internet hotspots offering full flexibility for making calls or call/messages pick up opportunities. This results in the level of service offered by field staff and home workers being enhanced. This is a major benefit for many small businesses, which are increasingly employing flexible workers.

VoIP telephone systems can be owned outright or businesses can rent a hosted system. Hosted VoIP telephone systems are ideal for small businesses because the service is managed and maintained by the provider, thereby reducing on-site IT expenditure. The hosted service is charged on a per-user basis, which is a cost-effective model for small companies with fewer users.

Voicemail, call waiting and call transfers are standard features, but here are some examples of the extra key benefits of a VoIP telephone system:

  • Video conferencing at HD standard.
  • Voice conference calls at the highest performance levels.
  • Extensions are easily located and operational via the VoIP system.
  • Quick access for field staff to voicemail with message notifications.
  • Call diverting to a selection of numbers before the voicemail function is activated.
  • Voicemail to e-mail transcribed messages.
  • On hold music.
  • Door entry system connectivity.
  • Do not disturb option.
  • Call screening.
  • Call activity reporting tools.
  • Call recording facilities.
  • Training facilities with barge and whisper options for on call assistance from management for team members.
  • Powerful but lower cost communications to the small business.
  • Improved customer service.
  • Easy to expand systems, serving today’s needs as well as those of the future.

VoIP is perceived as the future of telephony; it’s not only financially kind, but perfect for the everyday user and particularly well-suited to the needs of the small business.  

Midland Networks supplies VoIP telephone systems in Birmingham and the surrounding areas. For more information, get in touch today. 

Friday 15 April 2016

Protect Your Business with a Telephone System Maintenance Contract




Have you ever experienced a significant fault with your business telephone system? If the answer is yes, then you will know just how costly and disruptive to your business this can be. In this article, we explain how a telephone system maintenance contract can help you protect your profits, protect your budget, protect your reputation and, ultimately, protect your business.
Protect your profits
For a great many of us, our business telephone systems are mission-critical. We simply can’t operate without them. So when a major fault occurs, it can bring a business to a standstill. Downtime is a financial nightmare for any company; the longer the period of downtime, the greater the financial losses in terms of wasted employee hours and missed sales opportunities. If you don’t have a maintenance contract, it is likely that you won’t be given priority when it comes to emergency engineers. This could extend the length of downtime and further eat into your profits. If you end up having to wait for replacement parts before a repair can be carried out, your systems will be down for even longer. If you have a maintenance contract, on the other hand, you will benefit from ongoing preventative maintenance work and always be given priority in the event of an emergency engineer being necessary. Your provider will know what system you are using and, therefore, will be likely to be able to repair it much quicker. It is also likely that they will have many parts already in stock, enabling them to carry out the repair in the shortest possible time. Time is money and this can seriously help to protect your profits.  
Protect your budget
Yes, a telephone system maintenance contract is an ongoing cost. But, the good thing about paying a fixed monthly or annual fee for such a service is that it is a predictable expenditure. Your finance department will love you for this. If you don’t have a maintenance contract, you will, of course, enjoy periods with no expense paid for the technical upkeep of your phone system. The trouble is that these periods of reduced expenditure will always be interrupted by periods of high expenditure. When something goes wrong with your phone system, it will cost you a significant amount of money if you don’t have a maintenance contract in place. You will have to pay an emergency engineer call out fee, which alone could run into hundreds of pounds, then the cost of any parts that are needed plus an hourly rate for labour. If yours is a small business, chances are that you won’t have substantial amounts of cash put away for emergencies and so a major telephone system fault could be a disaster for your company. If you have a maintenance contract, on the other hand, you will benefit from ongoing maintenance work which can help to prevent a major system fault occurring, but if a fault does occur, the cost of call out, parts and repair will be covered by the monthly fee you are paying for the contract.
Protect your reputation
A good standard of customer service is expected by consumers and, therefore, vital if you want to attract and retain customers. The fast-paced nature of the society that we live in makes us all a little impatient. When we need to contact a business, we expect them to be available and ready to assist us quickly and efficiently. If you’re experiencing downtime due to a technical fault with your phone system, you will not be able to respond to customers when they try to contact you. This situation can cause significant reputational damage, which can be difficult to overcome. When customers get annoyed because they don’t receive the service they expect from a company, they are often tempted to take their custom elsewhere. In the worst cases, they will also share their experiences with friends and family, potentially losing you more customers in the future. A telephone system maintenance contract can help to protect against reputational damage by ensuring that your phone system is properly looked after and making sure it is repaired in the shortest possible time, should anything major go wrong.

If your business is based in the West Midlands area and you would like to find out more about protecting your business with a telephone system maintenance contract, contact us today.